Deepfake detection protection

{{whyLabel}}: Modern deepfakes have crossed the 'indistinguishable threshold,' making traditional signs like blinking patterns obsolete.

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• Look for temporal incoherence: subtle glitches when an object passes in front of a face.
• Check lighting consistency: see if the light on the person matches the background environment.
• Observe micro-expressions: AI often struggles with the subtle muscle movements around the eyes during complex emotions.

{{doneWhenLabel}}: You can identify at least three non-obvious visual inconsistencies in a test video.

{{whyLabel}}: AI voice cloning (vishing) is now the most frequent and impactful form of deepfake fraud.

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• Listen for unnatural cadence: perfectly rhythmic speech without the typical 'ums' or 'ahs' of human conversation.
• Detect lack of breathing: AI models often forget to simulate the sound of a speaker taking a breath between sentences.
• Spot robotic intonation: a slight metallic or 'flat' quality in emotional peaks.

{{doneWhenLabel}}: You can distinguish between a 3-second cloned clip and a real voice recording in a blind test.

{{whyLabel}}: Understanding the societal and technical context of the 'Infocalypse' helps you anticipate future scam vectors.

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• Focus on the chapters regarding synthetic media evolution.
• Take notes on how scammers use emotional urgency to bypass your critical thinking.

{{doneWhenLabel}}: Book finished and key takeaways summarized.

{{whyLabel}}: Scammers only need 3–10 seconds of high-quality audio or video to create a convincing clone of you.

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• Set all video-heavy profiles (Instagram, TikTok) to Private.
• Remove public videos that feature clear, isolated speech.
• Limit 'Public' posts to static images only.

{{doneWhenLabel}}: All personal video content is restricted to 'Friends Only' or deleted.

{{whyLabel}}: Data brokers sell your phone number and family connections, which scammers use to target you with personalized deepfake calls.

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• Sign up for a reputable data removal service (e.g., Incogni or DeleteMe) to automate opt-out requests.
• Specifically target brokers that list family associations and current phone numbers.

{{doneWhenLabel}}: Initial scan completed and removal requests sent to 100+ brokers.

{{whyLabel}}: Scammers record your 'Hello, this is...' greeting to train their voice models.

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• Delete your personalized voice recording.
• Use the default system-generated voice or a text-to-speech tool to record a generic message.
• Avoid saying your name or any unique phrases in the greeting.

{{doneWhenLabel}}: Your voicemail no longer contains a recording of your actual voice.

{{whyLabel}}: Deepfakes can be used to bypass SMS or app-based 2FA; hardware keys are the only phishing-proof defense.

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• Purchase a FIDO2-compliant security key (e.g., YubiKey 5 series or Google Titan).
• Register the key as the primary MFA for your email, banking, and social media accounts.
• Disable SMS-based recovery wherever possible.

{{doneWhenLabel}}: Key is active and tested on your primary email account.

{{whyLabel}}: The C2PA standard (Coalition for Content Provenance and Authenticity) allows you to see if an image or video was AI-generated.

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• Install a browser extension like UncovAI or the Content Credentials extension.
• Look for the 'CR' icon on images to verify their origin and edit history.

{{doneWhenLabel}}: Extension is installed and you have successfully verified one 'Content Credential' enabled image.

{{whyLabel}}: If a deepfake scam succeeds, immediate notification allows you to freeze funds before they are laundered.

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• Log into your banking app and enable Push Notifications for all outgoing transfers.
• Set a threshold (e.g., $1) so you are alerted for every single transaction.

{{doneWhenLabel}}: You receive a test notification for a small purchase.

{{whyLabel}}: In a high-stress 'emergency' call, a pre-agreed word is the fastest way to verify identity.

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• Choose a simple but random phrase (e.g., 'Blue Pineapple') that is not found on your social media.
• Share it in person or via an encrypted app (Signal/WhatsApp), never via SMS or email.
• Instruct family to ask for the word immediately if a call involves money or danger.

{{doneWhenLabel}}: All immediate family members have memorized the safe word.

{{whyLabel}}: Scammers can spoof caller IDs, but they cannot intercept a direct call you initiate to a known number.

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• If a loved one calls from an unknown number or sounds 'off,' hang up immediately.
• Call them back using the saved contact number in your phone.
• If they don't answer, try a secondary channel like a video call or a different messaging app.

{{doneWhenLabel}}: Rule is explained to and accepted by your inner circle.

{{whyLabel}}: Business Email Compromise (BEC) now uses deepfake video calls to authorize fraudulent wire transfers.

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• Agree with your finance team or manager on a specific internal detail to verify identity (e.g., 'What was the color of the carpet in our last offsite?').
• Require this verification for any 'urgent' or 'confidential' financial request made via video/audio.

{{doneWhenLabel}}: Protocol is documented in your team's security guidelines.