Vorlesung Research Methods in Business Qualitative Management Research

Detailed Schedule: (please ONLY refer to this schedule and NOT to the times and places mentioned above!) Date Time Place Topic 08.10.2013 09:00 – 10:00 Heinr.-Plett-Str. (AVZ), Room 1403 Introduction - Content of the seminar - Outline of structure - Requirements and proof of performance - Organizational details 10:00 – 11:30 The nature of qualitative research - What is qualitative research? - How does qualitative research differ from quantitative research? - How can qualitative research be used in management science? 12:30 – 14:00 Exemplary data sources I - Ethnography and participant observation - Focus Groups - Documents as datasource 14:30 – 16:00 Exemplary data sources II - Interviewing in qualitative research 09.10.2013 10:00 – 11:30 Heinr.-Plett-Str. (AVZ), Room 1403 Research approaches and concepts - Research quality criteria in qualitative research - Grounded Theory - Case study research as an example of a research strategy 12:30 – 14:00 Qualitative data analysis - Basics of qualitative data analysis - Inductive and deductive data analysis - Coding techniques - Computer software for qualitative content analysis 10.10.2013 10:00 – 11:30 Heinr.-Plett-Str. (AVZ), Room 1403 Examples of extant qualitative research projects 12:30 – 14:00 Introduction to New Business Models and hand-out of assignment - What are -New Business Models”? - Exemplary cases - Specifics on your assignments 14:30 – 16:00 Writing-up qualitative research - Basic structure of qualitative - Tips and pitfalls - What is a -review process”? 23.10.2013 18:30 – 20:00 Moritz 21-25, Systembau 3, Room 0306 Q&A-Session - What is the status of your data collection? - Are there any difficulties? 27.11.2013 16:00 – 20:30 Moritz 21-25, Systembau 3, Room 0306 Final presentations 1 (Literature review and development of coding scheme) (Hand-in of assignments Group 1: 11.12.2013) 22.01.2014 16:00 – 20:30 Moritz 21-25, Systembau 3, Room 0306 Final presentations 2 (Data analysis) (Hand-in of assignments Group 2: 12.03.2014) Literatur Literature (examples!): • Brymann, A. & Bell, E. (2011). Business Research Methods (3rd ed.). Oxford: Oxford Un. Press. • Krippendorff, K. (2013). Content Analysis – An Introduction to Its Methodology (3rd ed.). Thousand Oaks: Sage Publishing. • Mayring, P. (2010). Qualitative Inhaltsanalyse – Grundlagen und Techniken (11th ed.). Weinheim: Beltz • Saunders, M., Lewis, P. & Thornhill, A. (2009). Research Methods for Business Students (5th ed.). Harlow: Prentice Hall. • Silverman, D. (2013). Doing Qualitative Research (4th ed.). London: Sage Publications. • Yin, R. K. (2009). Case Study Research – Design and Methods (4th ed.). Thousand Oaks: Sage Publishing. Voraussetzungen Registration: • All participants need to register for the -exam” in the HISPOS-System • Registration deadline for the exam is October 10, 2013. • The registration is binding! If you are registered and do not participate (i.e., do not hand in an assignment at the end of the seminar) you will receive a -fail” grade. More information will be given in the first session on October 8, 2013. These terms are non-negotiable! General Regulations: • Level: Master • 4 SWS, 6 Credits, Time of attendance (Präsenzzeit): 60h; Self-study time: 120h • Proof of performance (Leistungsnachweis): Written assignment on a qualitative research project (Topic: -New Business Models”) which includes collecting and analyzing qualitative empirical data (interviews), presentation of your results in class Lerninhalte The seminar deals with the basics of qualitative-empirical research in business studies. A wide range of topics such as the nature of qualitative research, different sources of data, handling of data and qualitative data analysis, quality criteria in qualitative research, different research approaches and concepts and so on will be covered. Students will, amongst other things, learn how to distinguish good quality research from mediocre approaches and how to avoid pitfalls. After the introductory week (where we will introduce and discuss all the above mentioned issues) you will apply the new knowledge in an own qualitative research project. The topic will be -New Business Models” (i.e., business models that holistically embrace the concept of sustainable value creation in an innovative way). You will collect qualitative empirical data by conducting interviews. Afterwards you will analyze the qualitative data and illustrate your findings in a written assignment which will be presented in class. Literature (examples!): • Brymann, A. & Bell, E. (2011). Business Research Methods (3rd ed.). Oxford: Oxford Un. Press. • Krippendorff, K. (2013). Content Analysis – An Introduction to Its Methodology (3rd ed.). Thousand Oaks: Sage Publishing. • Mayring, P. (2010). Qualitative Inhaltsanalyse – Grundlagen und Techniken (11th ed.). Weinheim: Beltz • Saunders, M., Lewis, P. & Thornhill, A. (2009). Research Methods for Business Students (5th ed.). Harlow: Prentice Hall. • Silverman, D. (2013). Doing Qualitative Research (4th ed.). London: Sage Publications. • Yin, R. K. (2009). Case Study Research – Design and Methods (4th ed.). Thousand Oaks: Sage Publishing. Voraussetzungen Registration: • All participants need to register for the -exam” in the HISPOS-System • Registration deadline for the exam is October 10, 2013. • The registration is binding! If you are registered and do not participate (i.e., do not hand in an assignment at the end of the seminar) you will receive a -fail” grade. More information will be given in the first session on October 8, 2013. These terms are non-negotiable! General Regulations: • Level: Master • 4 SWS, 6 Credits, Time of attendance (Präsenzzeit): 60h; Self-study time: 120h • Proof of performance (Leistungsnachweis): Written assignment on a qualitative research project (Topic: -New Business Models”) which includes collecting and analyzing qualitative empirical data (interviews), presentation of your results in class Lerninhalte The seminar deals with the basics of qualitative-empirical research in business studies. A wide range of topics such as the nature of qualitative research, different sources of data, handling of data and qualitative data analysis, quality criteria in qualitative research, different research approaches and concepts and so on will be covered. Students will, amongst other things, learn how to distinguish good quality research from mediocre approaches and how to avoid pitfalls. After the introductory week (where we will introduce and discuss all the above mentioned issues) you will apply the new knowledge in an own qualitative research project. The topic will be -New Business Models” (i.e., business models that holistically embrace the concept of sustainable value creation in an innovative way). You will collect qualitative empirical data by conducting interviews. Afterwards you will analyze the qualitative data and illustrate your findings in a written assignment which will be presented in class. FB 07 Institut für Betriebswirtschaftslehre -10,201382 Uni Kassel WiSe 2013/14 Prof. Dr. Hahn Rüdiger